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Showing posts from December, 2023

Marketing and Tracking of Startup Business

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 Instructor gave us two materials to read on, namely "Launching and Marketing" and "Traction and Metrics". Lesson about Launching and Marketing What I learned about Launching and Marketing is about the beginning of idea into growth of startup, what to consider on your startup product or service, how to get and keep customers, the definition of value, business impact, customer convenience and understanding, and how to improve. When you start a business, you must begin with an idea of what your target customer's needs, what they do in their daily life, the advantages and disadvantages of doing such activities, their concerns, and others. You must listen to your customers to know what they want, and to be able to generate an idea of a product or a service you are willing to share and gain money from. This also creates awareness that people need such a product or business to make the daily lives of target customers easily, attracting more target customers and retain...

The Entrepreneurial Mind and Navigating Financial Landscape for Technopreneurs

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The instructor gave us two lectures to learn from, and it's about Revenue Models and Navigating the Financial Landscape. The first lecture which is about revenue models discussed about its definition, importance, advantages, where is it used, and what to do to have a revenue model. Revenue Model is a strategic framework, acts as your business blueprint to model how your startup generates income or revenue. A sustainable Revenue Model has three important parts: Longevity, Impact, and Resilience. Longevity talks about the long-term viability of an organization, Impact talks about financial provision to scale initiatives, and Resilience talks about management of coming challenges. Social enterprise is defined as business with specific social objectives that has a primary purpose of seeking to maximize profits and benefits to what needs them, and then profit to fund for social programs. My understanding to this is to be able to have a sustainable startup by gaining profit and have re...